With the rise of deep learning and smart algorithms, AI has been integrated into various aspects of human life, including media and entertainment. However, recent advances in AI technology have also given rise to the emergence of AI-generated content or AI-generated creative (AIGC) works that not only compete but surpass human creations.Recently, a video showing AI turned into zombies has gone viral on social media. This video serves as an example of the potential of AIGC works in capturing viral attention and engaging audiences in ways that traditional content cannot. The question remains: how can media outlets and self-proclaimed influencers leverage AIGC works in their content creation?First, it is important to note that while AI-generated content can be stunning and creative, it lacks a sense of authenticity and emotional connection that comes with human creatives. Therefore, the key to integrating AIGC into self-media is to find a balance between using AI's power for inspiration and enhancing creativity, while adding that human touch to the content. This can be achieved by creating a hybrid content creation process where AI helps generate ideas or visual elements, but humans provide the narrative or the emotional connection.Secondly, part of the challenge of integrating AIGC into self-media is the need for creative control, ethical restrictions, and managing expectations from audiences. Ethics is a crucial factor when dealing with AI-generated content, as it raises questions about authorship, copyright, and data privacy. Therefore, media outlets should be transparent with audiences about the use of AI in content creation and ensure that their use respects ethical principles.Finally, self-media creators must be careful about managing their audience's expectations while integrating AI-generated content. While AI can create stunning visuals, it may not be able to resonate with the audience, leading to a lack of engagement. Thus, it is important to experiment with AI-generated content and evaluate its impact on audience engagement.In conclusion, the emergence of AI-generated content presents a unique opportunity for self-media creators to enhance their content and reach wider audiences. However, creators need to find a balance between using AI and adding human elements to their content. Furthermore, ethical considerations and audience expectations must be taken into account to ensure the integrity of the medium.
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